?WhereToHQ

Ranked · Franchise expansion · Missouri

Best cities to expand a franchise in Missouri

Cities of 25,000+ residents, scored with the “Franchise expansion” weighting the live tool uses, heaviest on businesses per 1k residents, median household income, avg. weekly wage, crime index. Scores are relative to this set; open the tool to change the weights and re-rank.

Top 10 · computed ranking
  1. 1.Belton, MO25k residents

    83/100

    population: 25k · median household income: $69,226 · crime index: 55/100

  2. 2.Wentzville, MO47k residents

    77/100

    population: 47k · median household income: $112,394 · crime index: 55/100

  3. 3.Wildwood, MO35k residents

    76/100

    population: 35k · median household income: $161,060 · crime index: 55/100

  4. 4.St. Peters, MO59k residents

    73/100

    population: 59k · median household income: $91,637 · crime index: 55/100

  5. 5.Liberty, MO31k residents

    73/100

    population: 31k · median household income: $88,542 · crime index: 55/100

  6. 6.St. Charles, MO72k residents

    72/100

    population: 72k · median household income: $85,937 · crime index: 55/100

  7. 7.Joplin, MO53k residents

    72/100

    population: 53k · median household income: $52,097 · crime index: 55/100

  8. 8.Columbia, MO129k residents

    71/100

    population: 129k · median household income: $66,498 · crime index: 55/100

  9. 9.Jefferson City, MO42k residents

    71/100

    population: 42k · median household income: $66,371 · crime index: 55/100

  10. 10.St. Joseph, MO71k residents

    70/100

    population: 71k · median household income: $57,956 · crime index: 55/100

Methodology: each city is scored 0–100 by min–max normalizing every weighted facet across this candidate set (direction-aware), identical math to the tool's “Best fit” tab. A different weighting produces a different order, which is the point: this is a starting shortlist, not a verdict.

Questions & answers
Which city is best to expand a franchise in Missouri?
Belton, MO ranks first with a fit score of 83/100, followed by Wentzville (77) and Wildwood (76), using the "Franchise expansion" weighting.
How is this ranking calculated?
Each of the 10 candidate cities (25,000+ residents) is scored 0 to 100 by min-max normalizing the weighted facets, heaviest on businesses per 1k residents, median household income, avg. weekly wage, crime index, across this set. Change the weights in the live tool and the order changes with them.