?WhereToHQ

Ranked · Franchise expansion · Idaho

Best cities to expand a franchise in Idaho

Cities of 25,000+ residents, scored with the “Franchise expansion” weighting the live tool uses, heaviest on businesses per 1k residents, median household income, avg. weekly wage, crime index. Scores are relative to this set; open the tool to change the weights and re-rank.

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Top 10 · computed ranking

  1. 1.Moscow, ID26k residents

    58/100

    population: 26k · median household income: $57,022 · crime index: 28/100

  2. 2.Rexburg, ID41k residents

    57/100

    population: 41k · median household income: $50,617 · crime index: 28/100

  3. 3.Lewiston, ID35k residents

    57/100

    population: 35k · median household income: $72,197 · crime index: 28/100

  4. 4.Nampa, ID110k residents

    53/100

    population: 110k · median household income: $74,279 · crime index: 28/100

  5. 5.Caldwell, ID67k residents

    53/100

    population: 67k · median household income: $73,058 · crime index: 28/100

  6. 6.Pocatello, ID58k residents

    50/100

    population: 58k · median household income: $60,418 · crime index: 28/100

  7. 7.Twin Falls, ID54k residents

    47/100

    population: 54k · median household income: $61,205 · crime index: 28/100

  8. 8.Coeur d'Alene, ID56k residents

    42/100

    population: 56k · median household income: $72,338 · crime index: 28/100

  9. 9.Idaho Falls, ID68k residents

    41/100

    population: 68k · median household income: $73,110 · crime index: 28/100

  10. 10.Post Falls, ID43k residents

    35/100

    population: 43k · median household income: $82,183 · crime index: 28/100

Methodology: each city is scored 0–100 by min–max normalizing every weighted facet across this candidate set (direction-aware), identical math to the tool's “Best fit” tab. A different weighting produces a different order, which is the point: this is a starting shortlist, not a verdict.

Questions & answers
Which city is best to expand a franchise in Idaho?
Moscow, ID ranks first with a fit score of 58/100, followed by Rexburg (57) and Lewiston (57), using the "Franchise expansion" weighting.
How is this ranking calculated?
Each of the 10 candidate cities (25,000+ residents) is scored 0 to 100 by min-max normalizing the weighted facets, heaviest on businesses per 1k residents, median household income, avg. weekly wage, crime index, across this set. Change the weights in the live tool and the order changes with them.